1 Report Business Overview
1.1 Study Scope
1.2 Market Analysis by Type
1.2.1 Global Programmatic Advertising Platform Market Size Growth Rate by Type, 2017 VS 2021 VS 2028
1.2.2 Desktop Display
1.2.3 Desktop Video
1.2.4 Mobile Display
1.2.5 Mobile Video
1.3 Market by Application
1.3.1 Global Programmatic Advertising Platform Market Size Growth Rate by Application, 2017 VS 2021 VS 2028
1.3.2 Governance
1.3.3 Commerical
1.3.4 Others
1.4 Study Objectives
1.5 Years Considered
2 Global Growth Trends
2.1 Global Programmatic Advertising Platform Market Perspective (2017-2028)
2.2 Programmatic Advertising Platform Growth Trends by Region
2.2.1 Programmatic Advertising Platform Market Size by Region: 2017 VS 2021 VS 2028
2.2.2 Programmatic Advertising Platform Historic Market Size by Region (2017-2022)
2.2.3 Programmatic Advertising Platform Forecasted Market Size by Region (2023-2028)
2.3 Programmatic Advertising Platform Market Dynamics
2.3.1 Programmatic Advertising Platform Industry Trends
2.3.2 Programmatic Advertising Platform Market Drivers
2.3.3 Programmatic Advertising Platform Market Challenges
2.3.4 Programmatic Advertising Platform Market Restraints
3 Competition Landscape by Key Players
3.1 Global Top Programmatic Advertising Platform Players by Revenue
3.1.1 Global Top Programmatic Advertising Platform Players by Revenue (2017-2022)
3.1.2 Global Programmatic Advertising Platform Revenue Market Share by Players (2017-2022)
3.2 Global Programmatic Advertising Platform Market Share by Company Type (Tier 1, Tier 2, and Tier 3)
3.3 Players Covered: Ranking by Programmatic Advertising Platform Revenue
3.4 Global Programmatic Advertising Platform Market Concentration Ratio
3.4.1 Global Programmatic Advertising Platform Market Concentration Ratio (CR5 and HHI)
3.4.2 Global Top 10 and Top 5 Companies by Programmatic Advertising Platform Revenue in 2021
3.5 Programmatic Advertising Platform Key Players Head office and Area Served
3.6 Key Players Programmatic Advertising Platform Product Solution and Service
3.7 Date of Enter into Programmatic Advertising Platform Market
3.8 Mergers & Acquisitions, Expansion Plans
4 Programmatic Advertising Platform Breakdown Data by Type
4.1 Global Programmatic Advertising Platform Historic Market Size by Type (2017-2022)
4.2 Global Programmatic Advertising Platform Forecasted Market Size by Type (2023-2028)
5 Programmatic Advertising Platform Breakdown Data by Application
5.1 Global Programmatic Advertising Platform Historic Market Size by Application (2017-2022)
5.2 Global Programmatic Advertising Platform Forecasted Market Size by Application (2023-2028)
6 North America
6.1 North America Programmatic Advertising Platform Market Size (2017-2028)
6.2 North America Programmatic Advertising Platform Market Size by Type
6.2.1 North America Programmatic Advertising Platform Market Size by Type (2017-2022)
6.2.2 North America Programmatic Advertising Platform Market Size by Type (2023-2028)
6.2.3 North America Programmatic Advertising Platform Market Share by Type (2017-2028)
6.3 North America Programmatic Advertising Platform Market Size by Application
6.3.1 North America Programmatic Advertising Platform Market Size by Application (2017-2022)
6.3.2 North America Programmatic Advertising Platform Market Size by Application (2023-2028)
6.3.3 North America Programmatic Advertising Platform Market Share by Application (2017-2028)
6.4 North America Programmatic Advertising Platform Market Size by Country
6.4.1 North America Programmatic Advertising Platform Market Size by Country (2017-2022)
6.4.2 North America Programmatic Advertising Platform Market Size by Country (2023-2028)
6.4.3 U.S.
6.4.4 Canada
7 Europe
7.1 Europe Programmatic Advertising Platform Market Size (2017-2028)
7.2 Europe Programmatic Advertising Platform Market Size by Type
7.2.1 Europe Programmatic Advertising Platform Market Size by Type (2017-2022)
7.2.2 Europe Programmatic Advertising Platform Market Size by Type (2023-2028)
7.2.3 Europe Programmatic Advertising Platform Market Share by Type (2017-2028)
7.3 Europe Programmatic Advertising Platform Market Size by Application
7.3.1 Europe Programmatic Advertising Platform Market Size by Application (2017-2022)
7.3.2 Europe Programmatic Advertising Platform Market Size by Application (2023-2028)
7.3.3 Europe Programmatic Advertising Platform Market Share by Application (2017-2028)
7.4 Europe Programmatic Advertising Platform Market Size by Country
7.4.1 Europe Programmatic Advertising Platform Market Size by Country (2017-2022)
7.4.2 Europe Programmatic Advertising Platform Market Size by Country (2023-2028)
7.4.3 Germany
7.4.4 France
7.4.5 U.K.
7.4.6 Italy
7.4.7 Russia
7.4.8 Nordic Countries
8 Asia-Pacific
8.1 Asia-Pacific Programmatic Advertising Platform Market Size (2017-2028)
8.2 Asia-Pacific Programmatic Advertising Platform Market Size by Type
8.2.1 Asia-Pacific Programmatic Advertising Platform Market Size by Type (2017-2022)
8.2.2 Asia-Pacific Programmatic Advertising Platform Market Size by Type (2023-2028)
8.2.3 Asia-Pacific Programmatic Advertising Platform Market Share by Type (2017-2028)
8.3 Asia-Pacific Programmatic Advertising Platform Market Size by Application
8.3.1 Asia-Pacific Programmatic Advertising Platform Market Size by Application (2017-2022)
8.3.2 Asia-Pacific Programmatic Advertising Platform Market Size by Application (2023-2028)
8.3.3 Asia-Pacific Programmatic Advertising Platform Market Share by Application (2017-2028)
8.4 Asia-Pacific Programmatic Advertising Platform Market Size by Region
8.4.1 Asia-Pacific Programmatic Advertising Platform Market Size by Region (2017-2022)
8.4.2 Asia-Pacific Programmatic Advertising Platform Market Size by Region (2023-2028)
8.4.3 China
8.4.4 Japan
8.4.5 South Korea
8.4.6 Southeast Asia
8.4.7 India
8.4.8 Australia
9 Latin America
9.1 Latin America Programmatic Advertising Platform Market Size (2017-2028)
9.2 Latin America Programmatic Advertising Platform Market Size by Type
9.2.1 Latin America Programmatic Advertising Platform Market Size by Type (2017-2022)
9.2.2 Latin America Programmatic Advertising Platform Market Size by Type (2023-2028)
9.2.3 Latin America Programmatic Advertising Platform Market Share by Type (2017-2028)
9.3 Latin America Programmatic Advertising Platform Market Size by Application
9.3.1 Latin America Programmatic Advertising Platform Market Size by Application (2017-2022)
9.3.2 Latin America Programmatic Advertising Platform Market Size by Application (2023-2028)
9.3.3 Latin America Programmatic Advertising Platform Market Share by Application (2017-2028)
9.4 Latin America Programmatic Advertising Platform Market Size by Country
9.4.1 Latin America Programmatic Advertising Platform Market Size by Country (2017-2022)
9.4.2 Latin America Programmatic Advertising Platform Market Size by Country (2023-2028)
9.4.3 Mexico
9.4.4 Brazil
10 Middle East & Africa
10.1 Middle East & Africa Programmatic Advertising Platform Market Size (2017-2028)
10.2 Middle East & Africa Programmatic Advertising Platform Market Size by Type
10.2.1 Middle East & Africa Programmatic Advertising Platform Market Size by Type (2017-2022)
10.2.2 Middle East & Africa Programmatic Advertising Platform Market Size by Type (2023-2028)
10.2.3 Middle East & Africa Programmatic Advertising Platform Market Share by Type (2017-2028)
10.3 Middle East & Africa Programmatic Advertising Platform Market Size by Application
10.3.1 Middle East & Africa Programmatic Advertising Platform Market Size by Application (2017-2022)
10.3.2 Middle East & Africa Programmatic Advertising Platform Market Size by Application (2023-2028)
10.3.3 Middle East & Africa Programmatic Advertising Platform Market Share by Application (2017-2028)
10.4 Middle East & Africa Programmatic Advertising Platform Market Size by Country
10.4.1 Middle East & Africa Programmatic Advertising Platform Market Size by Country (2017-2022)
10.4.2 Middle East & Africa Programmatic Advertising Platform Market Size by Country (2023-2028)
10.4.3 Turkey
10.4.4 Saudi Arabia
10.4.5 UAE
11 Key Players Profiles
11.1 AppNexus Inc.
11.1.1 AppNexus Inc. Company Details
11.1.2 AppNexus Inc. Business Overview
11.1.3 AppNexus Inc. Programmatic Advertising Platform Introduction
11.1.4 AppNexus Inc. Revenue in Programmatic Advertising Platform Business (2017-2022)
11.1.5 AppNexus Inc. Recent Developments
11.2 AOL Inc. (Verizon Communications Inc.)
11.2.1 AOL Inc. (Verizon Communications Inc.) Company Details
11.2.2 AOL Inc. (Verizon Communications Inc.) Business Overview
11.2.3 AOL Inc. (Verizon Communications Inc.) Programmatic Advertising Platform Introduction
11.2.4 AOL Inc. (Verizon Communications Inc.) Revenue in Programmatic Advertising Platform Business (2017-2022)
11.2.5 AOL Inc. (Verizon Communications Inc.) Recent Developments
11.3 Yahoo! Inc.
11.3.1 Yahoo! Inc. Company Details
11.3.2 Yahoo! Inc. Business Overview
11.3.3 Yahoo! Inc. Programmatic Advertising Platform Introduction
11.3.4 Yahoo! Inc. Revenue in Programmatic Advertising Platform Business (2017-2022)
11.3.5 Yahoo! Inc. Recent Developments
11.4 DataXu Inc.
11.4.1 DataXu Inc. Company Details
11.4.2 DataXu Inc. Business Overview
11.4.3 DataXu Inc. Programmatic Advertising Platform Introduction
11.4.4 DataXu Inc. Revenue in Programmatic Advertising Platform Business (2017-2022)
11.4.5 DataXu Inc. Recent Developments
11.5 Adroll.com
11.5.1 Adroll.com Company Details
11.5.2 Adroll.com Business Overview
11.5.3 Adroll.com Programmatic Advertising Platform Introduction
11.5.4 Adroll.com Revenue in Programmatic Advertising Platform Business (2017-2022)
11.5.5 Adroll.com Recent Developments
11.6 Google Inc. (Doubleclick)
11.6.1 Google Inc. (Doubleclick) Company Details
11.6.2 Google Inc. (Doubleclick) Business Overview
11.6.3 Google Inc. (Doubleclick) Programmatic Advertising Platform Introduction
11.6.4 Google Inc. (Doubleclick) Revenue in Programmatic Advertising Platform Business (2017-2022)
11.6.5 Google Inc. (Doubleclick) Recent Developments
11.7 Adobe Systems Incorporated
11.7.1 Adobe Systems Incorporated Company Details
11.7.2 Adobe Systems Incorporated Business Overview
11.7.3 Adobe Systems Incorporated Programmatic Advertising Platform Introduction
11.7.4 Adobe Systems Incorporated Revenue in Programmatic Advertising Platform Business (2017-2022)
11.7.5 Adobe Systems Incorporated Recent Developments
11.8 Rubicon Project Inc.
11.8.1 Rubicon Project Inc. Company Details
11.8.2 Rubicon Project Inc. Business Overview
11.8.3 Rubicon Project Inc. Programmatic Advertising Platform Introduction
11.8.4 Rubicon Project Inc. Revenue in Programmatic Advertising Platform Business (2017-2022)
11.8.5 Rubicon Project Inc. Recent Developments
11.9 Rocket Fuel Inc.
11.9.1 Rocket Fuel Inc. Company Details
11.9.2 Rocket Fuel Inc. Business Overview
11.9.3 Rocket Fuel Inc. Programmatic Advertising Platform Introduction
11.9.4 Rocket Fuel Inc. Revenue in Programmatic Advertising Platform Business (2017-2022)
11.9.5 Rocket Fuel Inc. Recent Developments
11.10 MediaMath Inc.
11.10.1 MediaMath Inc. Company Details
11.10.2 MediaMath Inc. Business Overview
11.10.3 MediaMath Inc. Programmatic Advertising Platform Introduction
11.10.4 MediaMath Inc. Revenue in Programmatic Advertising Platform Business (2017-2022)
11.10.5 MediaMath Inc. Recent Developments
11.11 IPONWEB Holding Limited (BidSwitch)
11.11.1 IPONWEB Holding Limited (BidSwitch) Company Details
11.11.2 IPONWEB Holding Limited (BidSwitch) Business Overview
11.11.3 IPONWEB Holding Limited (BidSwitch) Programmatic Advertising Platform Introduction
11.11.4 IPONWEB Holding Limited (BidSwitch) Revenue in Programmatic Advertising Platform Business (2017-2022)
11.11.5 IPONWEB Holding Limited (BidSwitch) Recent Developments
11.12 Between Digital
11.12.1 Between Digital Company Details
11.12.2 Between Digital Business Overview
11.12.3 Between Digital Programmatic Advertising Platform Introduction
11.12.4 Between Digital Revenue in Programmatic Advertising Platform Business (2017-2022)
11.12.5 Between Digital Recent Developments
11.13 Fluct
11.13.1 Fluct Company Details
11.13.2 Fluct Business Overview
11.13.3 Fluct Programmatic Advertising Platform Introduction
11.13.4 Fluct Revenue in Programmatic Advertising Platform Business (2017-2022)
11.13.5 Fluct Recent Developments
11.14 Adform
11.14.1 Adform Company Details
11.14.2 Adform Business Overview
11.14.3 Adform Programmatic Advertising Platform Introduction
11.14.4 Adform Revenue in Programmatic Advertising Platform Business (2017-2022)
11.14.5 Adform Recent Developments
11.15 The Trade Desk
11.15.1 The Trade Desk Company Details
11.15.2 The Trade Desk Business Overview
11.15.3 The Trade Desk Programmatic Advertising Platform Introduction
11.15.4 The Trade Desk Revenue in Programmatic Advertising Platform Business (2017-2022)
11.15.5 The Trade Desk Recent Developments
11.16 Turn Inc.
11.16.1 Turn Inc. Company Details
11.16.2 Turn Inc. Business Overview
11.16.3 Turn Inc. Programmatic Advertising Platform Introduction
11.16.4 Turn Inc. Revenue in Programmatic Advertising Platform Business (2017-2022)
11.16.5 Turn Inc. Recent Developments
11.17 Beeswax
11.17.1 Beeswax Company Details
11.17.2 Beeswax Business Overview
11.17.3 Beeswax Programmatic Advertising Platform Introduction
11.17.4 Beeswax Revenue in Programmatic Advertising Platform Business (2017-2022)
11.17.5 Beeswax Recent Developments
11.18 Connexity, Inc.
11.18.1 Connexity, Inc. Company Details
11.18.2 Connexity, Inc. Business Overview
11.18.3 Connexity, Inc. Programmatic Advertising Platform Introduction
11.18.4 Connexity, Inc. Revenue in Programmatic Advertising Platform Business (2017-2022)
11.18.5 Connexity, Inc. Recent Developments
11.19 Centro, Inc.
11.19.1 Centro, Inc. Company Details
11.19.2 Centro, Inc. Business Overview
11.19.3 Centro, Inc. Programmatic Advertising Platform Introduction
11.19.4 Centro, Inc. Revenue in Programmatic Advertising Platform Business (2017-2022)
11.19.5 Centro, Inc. Recent Developments
11.20 RadiumOne, Inc.
11.20.1 RadiumOne, Inc. Company Details
11.20.2 RadiumOne, Inc. Business Overview
11.20.3 RadiumOne, Inc. Programmatic Advertising Platform Introduction
11.20.4 RadiumOne, Inc. Revenue in Programmatic Advertising Platform Business (2017-2022)
11.20.5 RadiumOne, Inc. Recent Developments
12 Analyst's Viewpoints/Conclusions
13 Appendix
13.1 Research Methodology
13.1.1 Methodology/Research Approach
13.1.2 Data Source
13.2 Author Details
13.3 Disclaimer
List of Tables
Table 1. Global Programmatic Advertising Platform Market Size Growth Rate by Type (US$ Million), 2017 VS 2021 VS 2028
Table 2. Key Players of Desktop Display
Table 3. Key Players of Desktop Video
Table 4. Key Players of Mobile Display
Table 5. Key Players of Mobile Video
Table 6. Global Programmatic Advertising Platform Market Size Growth Rate by Application (US$ Million), 2017 VS 2021 VS 2028
Table 7. Global Programmatic Advertising Platform Market Size by Region (US$ Million): 2017 VS 2021 VS 2028
Table 8. Global Programmatic Advertising Platform Market Size by Region (2017-2022) & (US$ Million)
Table 9. Global Programmatic Advertising Platform Market Share by Region (2017-2022)
Table 10. Global Programmatic Advertising Platform Forecasted Market Size by Region (2023-2028) & (US$ Million)
Table 11. Global Programmatic Advertising Platform Market Share by Region (2023-2028)
Table 12. Programmatic Advertising Platform Market Trends
Table 13. Programmatic Advertising Platform Market Drivers
Table 14. Programmatic Advertising Platform Market Challenges
Table 15. Programmatic Advertising Platform Market Restraints
Table 16. Global Programmatic Advertising Platform Revenue by Players (2017-2022) & (US$ Million)
Table 17. Global Programmatic Advertising Platform Revenue Share by Players (2017-2022)
Table 18. Global Top Programmatic Advertising Platform by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Programmatic Advertising Platform as of 2021)
Table 19. Ranking of Global Top Programmatic Advertising Platform Companies by Revenue (US$ Million) in 2021
Table 20. Global 5 Largest Players Market Share by Programmatic Advertising Platform Revenue (CR5 and HHI) & (2017-2022)
Table 21. Key Players Headquarters and Area Served
Table 22. Key Players Programmatic Advertising Platform Product Solution and Service
Table 23. Date of Enter into Programmatic Advertising Platform Market
Table 24. Mergers & Acquisitions, Expansion Plans
Table 25. Global Programmatic Advertising Platform Market Size by Type (2017-2022) & (US$ Million)
Table 26. Global Programmatic Advertising Platform Revenue Market Share by Type (2017-2022)
Table 27. Global Programmatic Advertising Platform Forecasted Market Size by Type (2023-2028) & (US$ Million)
Table 28. Global Programmatic Advertising Platform Revenue Market Share by Type (2023-2028)
Table 29. Global Programmatic Advertising Platform Market Size by Application (2017-2022) & (US$ Million)
Table 30. Global Programmatic Advertising Platform Revenue Share by Application (2017-2022)
Table 31. Global Programmatic Advertising Platform Forecasted Market Size by Application (2023-2028) & (US$ Million)
Table 32. Global Programmatic Advertising Platform Revenue Share by Application (2023-2028)
Table 33. North America Programmatic Advertising Platform Market Size by Type (2017-2022) & (US$ Million)
Table 34. North America Programmatic Advertising Platform Market Size by Type (2023-2028) & (US$ Million)
Table 35. North America Programmatic Advertising Platform Market Size by Application (2017-2022) & (US$ Million)
Table 36. North America Programmatic Advertising Platform Market Size by Application (2023-2028) & (US$ Million)
Table 37. North America Programmatic Advertising Platform Market Size by Country (2017-2022) & (US$ Million)
Table 38. North America Programmatic Advertising Platform Market Size by Country (2023-2028) & (US$ Million)
Table 39. Europe Programmatic Advertising Platform Market Size by Type (2017-2022) & (US$ Million)
Table 40. Europe Programmatic Advertising Platform Market Size by Type (2023-2028) & (US$ Million)
Table 41. Europe Programmatic Advertising Platform Market Size by Application (2017-2022) & (US$ Million)
Table 42. Europe Programmatic Advertising Platform Market Size by Application (2023-2028) & (US$ Million)
Table 43. Europe Programmatic Advertising Platform Market Size by Country (2017-2022) & (US$ Million)
Table 44. Europe Programmatic Advertising Platform Market Size by Country (2023-2028) & (US$ Million)
Table 45. Asia Pacific Programmatic Advertising Platform Market Size by Type (2017-2022) & (US$ Million)
Table 46. Asia Pacific Programmatic Advertising Platform Market Size by Type (2023-2028) & (US$ Million)
Table 47. Asia Pacific Programmatic Advertising Platform Market Size by Application (2017-2022) & (US$ Million)
Table 48. Asia Pacific Programmatic Advertising Platform Market Size by Application (2023-2028) & (US$ Million)
Table 49. Asia Pacific Programmatic Advertising Platform Market Size by Region (2017-2022) & (US$ Million)
Table 50. Asia Pacific Programmatic Advertising Platform Market Size by Region (2023-2028) & (US$ Million)
Table 51. Latin America Programmatic Advertising Platform Market Size by Type (2017-2022) & (US$ Million)
Table 52. Latin America Programmatic Advertising Platform Market Size by Type (2023-2028) & (US$ Million)
Table 53. Latin America Programmatic Advertising Platform Market Size by Application (2017-2022) & (US$ Million)
Table 54. Latin America Programmatic Advertising Platform Market Size by Application (2023-2028) & (US$ Million)
Table 55. Latin America Programmatic Advertising Platform Market Size by Country (2017-2022) & (US$ Million)
Table 56. Latin America Programmatic Advertising Platform Market Size by Country (2023-2028) & (US$ Million)
Table 57. Middle East and Africa Programmatic Advertising Platform Market Size by Type (2017-2022) & (US$ Million)
Table 58. Middle East and Africa Programmatic Advertising Platform Market Size by Type (2023-2028) & (US$ Million)
Table 59. Middle East and Africa Programmatic Advertising Platform Market Size by Application (2017-2022) & (US$ Million)
Table 60. Middle East and Africa Programmatic Advertising Platform Market Size by Application (2023-2028) & (US$ Million)
Table 61. Middle East and Africa Programmatic Advertising Platform Market Size by Country (2017-2022) & (US$ Million)
Table 62. Middle East and Africa Programmatic Advertising Platform Market Size by Country (2023-2028) & (US$ Million)
Table 63. AppNexus Inc. Company Details
Table 64. AppNexus Inc. Business Overview
Table 65. AppNexus Inc. Programmatic Advertising Platform Product
Table 66. AppNexus Inc. Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 67. AppNexus Inc. Recent Developments
Table 68. AOL Inc. (Verizon Communications Inc.) Company Details
Table 69. AOL Inc. (Verizon Communications Inc.) Business Overview
Table 70. AOL Inc. (Verizon Communications Inc.) Programmatic Advertising Platform Product
Table 71. AOL Inc. (Verizon Communications Inc.) Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 72. AOL Inc. (Verizon Communications Inc.) Recent Developments
Table 73. Yahoo! Inc. Company Details
Table 74. Yahoo! Inc. Business Overview
Table 75. Yahoo! Inc. Programmatic Advertising Platform Product
Table 76. Yahoo! Inc. Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 77. Yahoo! Inc. Recent Developments
Table 78. DataXu Inc. Company Details
Table 79. DataXu Inc. Business Overview
Table 80. DataXu Inc. Programmatic Advertising Platform Product
Table 81. DataXu Inc. Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 82. DataXu Inc. Recent Developments
Table 83. Adroll.com Company Details
Table 84. Adroll.com Business Overview
Table 85. Adroll.com Programmatic Advertising Platform Product
Table 86. Adroll.com Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 87. Adroll.com Recent Developments
Table 88. Google Inc. (Doubleclick) Company Details
Table 89. Google Inc. (Doubleclick) Business Overview
Table 90. Google Inc. (Doubleclick) Programmatic Advertising Platform Product
Table 91. Google Inc. (Doubleclick) Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 92. Google Inc. (Doubleclick) Recent Developments
Table 93. Adobe Systems Incorporated Company Details
Table 94. Adobe Systems Incorporated Business Overview
Table 95. Adobe Systems Incorporated Programmatic Advertising Platform Product
Table 96. Adobe Systems Incorporated Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 97. Adobe Systems Incorporated Recent Developments
Table 98. Rubicon Project Inc. Company Details
Table 99. Rubicon Project Inc. Business Overview
Table 100. Rubicon Project Inc. Programmatic Advertising Platform Product
Table 101. Rubicon Project Inc. Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 102. Rubicon Project Inc. Recent Developments
Table 103. Rocket Fuel Inc. Company Details
Table 104. Rocket Fuel Inc. Business Overview
Table 105. Rocket Fuel Inc. Programmatic Advertising Platform Product
Table 106. Rocket Fuel Inc. Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 107. Rocket Fuel Inc. Recent Developments
Table 108. MediaMath Inc. Company Details
Table 109. MediaMath Inc. Business Overview
Table 110. MediaMath Inc. Programmatic Advertising Platform Product
Table 111. MediaMath Inc. Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 112. MediaMath Inc. Recent Developments
Table 113. IPONWEB Holding Limited (BidSwitch) Company Details
Table 114. IPONWEB Holding Limited (BidSwitch) Business Overview
Table 115. IPONWEB Holding Limited (BidSwitch) Programmatic Advertising Platform Product
Table 116. IPONWEB Holding Limited (BidSwitch) Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 117. IPONWEB Holding Limited (BidSwitch) Recent Developments
Table 118. Between Digital Company Details
Table 119. Between Digital Business Overview
Table 120. Between Digital Programmatic Advertising Platform Product
Table 121. Between Digital Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 122. Between Digital Recent Developments
Table 123. Fluct Company Details
Table 124. Fluct Business Overview
Table 125. Fluct Programmatic Advertising Platform Product
Table 126. Fluct Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 127. Fluct Recent Developments
Table 128. Adform Company Details
Table 129. Adform Business Overview
Table 130. Adform Programmatic Advertising Platform Product
Table 131. Adform Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 132. Adform Recent Developments
Table 133. The Trade Desk Company Details
Table 134. The Trade Desk Business Overview
Table 135. The Trade Desk Programmatic Advertising Platform Product
Table 136. The Trade Desk Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 137. The Trade Desk Recent Developments
Table 138. Turn Inc. Company Details
Table 139. Turn Inc. Business Overview
Table 140. Turn Inc. Programmatic Advertising Platform Product
Table 141. Turn Inc. Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 142. Turn Inc. Recent Developments
Table 143. Beeswax Company Details
Table 144. Beeswax Business Overview
Table 145. Beeswax Programmatic Advertising Platform Product
Table 146. Beeswax Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 147. Beeswax Recent Developments
Table 148. Connexity, Inc. Company Details
Table 149. Connexity, Inc. Business Overview
Table 150. Connexity, Inc. Programmatic Advertising Platform Product
Table 151. Connexity, Inc. Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 152. Connexity, Inc. Recent Developments
Table 153. Centro, Inc. Company Details
Table 154. Centro, Inc. Business Overview
Table 155. Centro, Inc. Programmatic Advertising Platform Product
Table 156. Centro, Inc. Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 157. Centro, Inc. Recent Developments
Table 158. RadiumOne, Inc. Company Details
Table 159. RadiumOne, Inc. Business Overview
Table 160. RadiumOne, Inc. Programmatic Advertising Platform Product
Table 161. RadiumOne, Inc. Revenue in Programmatic Advertising Platform Business (2017-2022) & (US$ Million)
Table 162. RadiumOne, Inc. Recent Developments
Table 163. Research Programs/Design for This Report
Table 164. Key Data Information from Secondary Sources
Table 165. Key Data Information from Primary Sources
List of Figures
Figure 1. Global Programmatic Advertising Platform Market Share by Type: 2021 VS 2028
Figure 2. Desktop Display Features
Figure 3. Desktop Video Features
Figure 4. Mobile Display Features
Figure 5. Mobile Video Features
Figure 6. Global Programmatic Advertising Platform Market Share by Application: 2021 VS 2028
Figure 7. Governance Case Studies
Figure 8. Commerical Case Studies
Figure 9. Others Case Studies
Figure 10. Programmatic Advertising Platform Report Years Considered
Figure 11. Global Programmatic Advertising Platform Market Size (US$ Million), Year-over-Year: 2017-2028
Figure 12. Global Programmatic Advertising Platform Market Size, (US$ Million), 2017 VS 2021 VS 2028
Figure 13. Global Programmatic Advertising Platform Market Share by Region: 2021 VS 2028
Figure 14. Global Programmatic Advertising Platform Market Share by Players in 2021
Figure 15. Global Top Programmatic Advertising Platform Players by Company Type (Tier 1, Tier 2, and Tier 3) & (based on the Revenue in Programmatic Advertising Platform as of 2021)
Figure 16. The Top 10 and 5 Players Market Share by Programmatic Advertising Platform Revenue in 2021
Figure 17. North America Programmatic Advertising Platform Market Size YoY (2017-2028) & (US$ Million)
Figure 18. North America Programmatic Advertising Platform Market Size Market Share by Type (2017-2028)
Figure 19. North America Programmatic Advertising Platform Market Size Market Share by Application (2017-2028)
Figure 20. North America Programmatic Advertising Platform Market Size Share by Country (2017-2028)
Figure 21. United States Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 22. Canada Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 23. Europe Programmatic Advertising Platform Market Size YoY (2017-2028) & (US$ Million)
Figure 24. Europe Programmatic Advertising Platform Market Size Market Share by Type (2017-2028)
Figure 25. Europe Programmatic Advertising Platform Market Size Market Share by Application (2017-2028)
Figure 26. Europe Programmatic Advertising Platform Market Size Share by Country (2017-2028)
Figure 27. Germany Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 28. France Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 29. U.K. Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 30. Italy Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 31. Russia Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 32. Nordic Countries Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 33. Asia-Pacific Programmatic Advertising Platform Market Size YoY (2017-2028) & (US$ Million)
Figure 34. Asia Pacific Programmatic Advertising Platform Market Size Market Share by Type (2017-2028)
Figure 35. Asia Pacific Programmatic Advertising Platform Market Size Market Share by Application (2017-2028)
Figure 36. Asia Pacific Programmatic Advertising Platform Market Size Share by Region (2017-2028)
Figure 37. China Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 38. Japan Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 39. South Korea Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 40. Southeast Asia Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 41. India Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 42. Australia Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
List of Figures
Figure 43. Latin America Programmatic Advertising Platform Market Size YoY (2017-2028) & (US$ Million)
Figure 44. Latin America Programmatic Advertising Platform Market Size Market Share by Type (2017-2028)
Figure 45. Latin America Programmatic Advertising Platform Market Size Market Share by Application (2017-2028)
Figure 46. Latin America Programmatic Advertising Platform Market Size Share by Country (2017-2028)
Figure 47. Mexico Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 48. Brazil Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 49. Middle East & Africa Programmatic Advertising Platform Market Size YoY (2017-2028) & (US$ Million)
Figure 50. Middle East and Africa Programmatic Advertising Platform Market Size Market Share by Type (2017-2028)
Figure 51. Middle East and Africa Programmatic Advertising Platform Market Size Market Share by Application (2017-2028)
Figure 52. Middle East and Africa Programmatic Advertising Platform Market Size Share by Country (2017-2028)
Figure 53. Turkey Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 54. Saudi Arabia Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 55. UAE Programmatic Advertising Platform Market Size YoY Growth (2017-2028) & (US$ Million)
Figure 56. AppNexus Inc. Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 57. AOL Inc. (Verizon Communications Inc.) Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 58. Yahoo! Inc. Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 59. DataXu Inc. Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 60. Adroll.com Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 61. Google Inc. (Doubleclick) Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 62. Adobe Systems Incorporated Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 63. Rubicon Project Inc. Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 64. Rocket Fuel Inc. Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 65. MediaMath Inc. Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 66. IPONWEB Holding Limited (BidSwitch) Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 67. Between Digital Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 68. Fluct Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 69. Adform Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 70. The Trade Desk Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 71. Turn Inc. Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 72. Beeswax Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 73. Connexity, Inc. Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 74. Centro, Inc. Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 75. RadiumOne, Inc. Revenue Growth Rate in Programmatic Advertising Platform Business (2017-2022)
Figure 76. Bottom-up and Top-down Approaches for This Report
Figure 77. Data Triangulation
Figure 78. Key Executives Interviewed
